VIVA MAGENTA

Welcome to "Viva Magenta," a celebration of the vibrant Pantone Color of the Year for 2023. In this project, the iconic Camaleonda sofa takes center stage, setting the scene for a vivid and lively experience.

As Lady Gaga's "Babylon" sets the rhythm, we invite you to step into the Magentaverse—a world bursting with the energetic spirit of Viva Magenta. This short video encapsulates the essence of this dynamic color, representing boldness, creativity, and the pulse of our times.

Join us in this vibrant journey as we embrace the future with arms wide open, wrapped in the magnetic allure of Viva Magenta.